Friday, 18 June 2010

Chicago Town 'Knork'

If you buy four packs of Chicago Town Deep Dish pizzas, cut out the tokens on each one and send them off to Chicago Town (the company, not the city) a few days later a Knork will arrive. Too much hassle? You can always take the more practical route of starting a god-awful pizza blog in the vain hope that a nice lady at Chicago Town will read it, pray for your swift death by heart failure and send you something to make the shovelling of pizza into your mouth all the more efficient.

At least that's what happened to me. I have four tokens sitting on my desk that I was going to send off but the big CT beat me to it. A 'Knork', for those that don't know, or more likely, don't care, is half KNife, half fORK. I suspect what they've done, and I can't be sure, is combine the two halves of both words. I guess they didn't go for 'Fife' because sex sells and men (and lesbians, it is 2010) might send off for a Knork hoping to get a parcel containing a single, solitary boob.

I'd say it's more fork than knife. That is to say, were I to try and mug Crocodile Dundee with my Knork and have him disparage the knife-ness of my Knork by demonstrating how much more knife-y his knife was I'd have a hard time disagreeing with him.

They sent me a three page press release with my Knork, detailing how revolutionary my new Knork will be to my life. Obviously they are right, because it is. I now think of my life as having two separate eras: pre-Knork and post-Knork, and in my head, everything pre-Knork is grey. They also go on about how great Chicago Town Deep Dish pizzas are but my favourite bit is at the end where they say "available in all major supermarkets... and Iceland."* 

*I added the ellipsis for comic effect, they didn't put that in but they should have. I don't think I've ever been in an Iceland, but then I am very middle-class. 

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